The following is a commentary written by APRIL Group Corporate Affairs Director Agung Laksamana for Jakarta Globe (reproduced with permission; links and images added).Commentary: Why PR Ambassadors are Important for Your Company's...
APRIL Group, one of the largest, most technologically advanced and efficient makers of pulp and paper products in the world, released its 2017 Sustainability Report in Nov 2018.
Themed “Empowering Development”, the Report covers the progress and challenges in implementing economic, environmental and social responsibilities in the group’s operations in Indonesia, where its manufacturing, industrial forest plantations, conservation and restoration areas are located. It also documents ongoing efforts at aligning with the United Nation’s Sustainable Development Goals.
The ninth edition since 2002 – and also the first yearly report following a series of biennial publications – the annual Sustainability Report marks APRIL’s commitment to continued improvement in monitoring, reporting and verification. The Report is informed by APRIL’s Sustainable Forest Management Policy reporting indicators, data and related assurance findings, and its structure is guided by the Global Reporting Initiative.
The Report highlights APRIL’s progress in adopting a more robust, long-term and science-based approach to peatland management, as well as its broader commitment to the production-protection model in Riau. As per the Report, APRIL is also working closely with the Independent Peat Expert Working Group (IPEWG), a group with extensive expertise in peatland dynamics, and other stakeholders on the development of a vision for peatland, which delivers a balance of production, protection, restoration and social benefits.
APRIL’s sustainability report also covers a wide variety of multi-stakeholder and expert-guided work on the management of peatland, emissions, fire prevention, restoration, conservation, renewable energy use, community development, enterprise development, and operations safety. The comprehensive Report is backed by case studies and data.
In the Report’s foreword, APRIL Group President Praveen Singhavi says:
“We are an organisation that is quietly passionate about sticking to our commitments – it’s the right thing to do, it’s expected of us and it makes good business sense. I am pleased to report that 2017 was a year of such focus – one where we did the hard work and moved forward in living up to our principles that what is good for the Company must also be good for the Country, Community, Climate and Customer.”